About Strabella — Founder-led Home & Kitchen Studio in Newport Beach
Founder-led · Newport Beach, CA
A small studio.
Designed for everyday rituals.
Strabella Home & Kitchen is run by Lisa and a small studio team in Newport Beach. Every product on this site passes through our kitchen first — if it doesn't earn a spot there, it doesn't go on the site.
Strabella Studio · Newport Beach
About the founder
For Lisa's bio, what she writes about, and how to email her directly:
Meet Lisa Strabella →How we started
Started in 2023 — because we couldn't find a single silicone mat we actually liked.
Lisa was tired of kitchen gear that looked great in photos and fell apart in real life. After months of prototyping (and too many test batches of matcha), she launched Strabella Home & Kitchen with one simple rule: every item has to earn its counter space.
Today the studio is small — Lisa and a small team handling production and customer care. We don't have a call center. We don't have warehouses in twelve cities. We pick, pack, and ship from one location in Newport Beach.
If you email us, a real person reads it. We usually reply within one business day.
The Strabella studio
Small team. Slow growth. On purpose.
Lisa — Founder
Runs product curation and writes most of what you read on this site. If a product launches, she tested it in her kitchen first.
Production lead
Handles sourcing and quality. Rejects about 1 in 4 sample batches that come in. That's the rule.
Customer care
Reads every email. Usually replies the same day. No scripts, no bots.
Where to find us
Strabella Home & Kitchen
4695 MacArthur Court, 11th Floor
Newport Beach, California 92660
United States
Email: info@strabella.org
Last updated: May 13, 2026